MENTOR, Ohio -- The city has launched a $3,000
economic development campaign aimed at enticing the "millennial generation" born after 1983 to relocate to Mentor.
The campaign will use advertising on social media such as Facebook, Linked In and Pandora Internet.
"The erosion of millennials in the community is something we
first noted with the release of the 2010 census," said city Economic
Development Director Ronald M. Traub. "The city experienced unexpected decline
in our overall population. In taking a look at the data, the segment of the
population that experienced a significant decline were the so-called
Traub said the city's Old Village area may lack trendy
shops and restaurants, but could be attractive to millennials looking to settle down. The city is marketing
the area to businesses that attract young families, he said.
Officials said influx of young people would give the city an economic boost. More here.