Jobs and how to attract more is on the minds of people in Catawba County NC. Officials there met recently in a retreat to discuss these issues as well as building projects and board goals for next fiscal year. More here.
Place marketing means designing a place to satisfy the needs of its target markets. It succeeds when citizens and businesses are pleased with their community, and the expectations of visitors and investors are met.
The potential target markets of place marketing are defined as place customers, which are producers of goods and services, corporate headquarters and regional offices, outside investment and export markets, tourism and hospitality, and new residents.