Hudson -- "Businesses Welcome. Workforce Ready."
Those are the words the city will use on brochures, postcards,
newsletters and other promotional material sent out to targeted
businesses.
Economic Development Director Chuck Wiedie and Communication Manager
Jody Roberts unveiled the second phase of the Atlas Advertising Campaign
Nov. 12 to Council members at its workshop. Phase II will begin in 2014
with an estimated budget of $87,000.
Atlas Advertising was hired in October 2012 with a budget of $76,317
to develop a marketing plan, concept development, available property
directory, website content, advertising campaign, trade show materials,
direct and email mailings, a virtual familiarization tour and business
databases Hudson should target as part of phase I. More here.
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