Albany-Dougherty Economic Development Commission is venturing into
uncharted waters in its attempt to get back to the basics of job
creation and industry retention and expansion in the area.
in doing so, EDC officials plan to utilize the tried and true "three
R's" of economic development: recruitment, retention and renewal.
just like in eduction, they rely on their three R's: reading, 'riting
and 'rithmatic," EDC Executive Director Ted Clem said. "As we've worked
to put together a strategic plan, we've kept the three R's of economic
development in mind in a back-to-basics approach. More here.
Place marketing means designing a place to satisfy the needs of its target markets. It succeeds when citizens and businesses are pleased with their community, and the expectations of visitors and investors are met.
The potential target markets of place marketing are defined as place customers, which are producers of goods and services, corporate headquarters and regional offices, outside investment and export markets, tourism and hospitality, and new residents.