Sunday, July 15, 2012

Planning event focused on area’s untapped marketing potential

By Emily Ford

SALISBURY — Out of the eight counties in Tammy Whaley’s territory, Rowan County is drawing more interest from companies than nearly any other, said the economic development manager for Duke Energy.

“Rowan County is one of the top most active counties,” said Whaley, who helps companies find places to expand or relocate.

Whaley’s assessment came as welcome news to business and nonprofit leaders gathered Wednesday for a strategic planning event hosted by RowanWorks Economic Development.

But to help seal the deal and lure those potential job-creators and tax-base boosters, local organizations need to do a better job of marketing the Salisbury-Rowan area, participants said. More here.

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