Dubbed “Prosper Omaha,” the partnership's new campaign hopes to raise $23 million from private and corporate donors to fund operations from 2014 through 2018.
The bulk, $12.5 million, is to be used to recruit new businesses, expand existing ones and develop startups.
additional $6 million is earmarked to build a more recognizable and
“exciting” image or brand for the Omaha metropolitan area.
remainder is to help improve the business climate through, for example,
public policy changes. And to sustain growth by beefing up the talent
pool. More here.