Colleges join state marketing effort

By: Karin Kapsidelis | Richmond Times-Dispatch
Published: October 23, 2012

The state's public colleges and universities have all agreed to join a marketing effort to help sell Virginia to economic investors.

A memorandum of understanding signed Monday with the Virginia Economic Development Partnership is "a needed catalyst" that will foster collaboration and further the goal of "graduating job creators, not just job takers," said Virginia Commonwealth University President Michael Rao, who represented his colleagues at the ceremony.

The agreement formalizes a long-standing relationship with universities that is intended to help corporate clients understand the resources that the state's higher education system offers them, said Martin Briley, president and CEO of VEDP.

"Not to be dramatic, but there's an economic development war under way globally, the victory in which is expressed in jobs," he said. More here.