Norfolk Southern has launched a new television commercial that showcases the railroad’s role
as a creator of economic possibilities – a powerful force for growth
among the industries and communities served by the line.
“City of Possibilities”
begins airing Monday in 30- and 60-second versions on CNN, Fox News, and
other channels. It will run during the Republican and Democratic
national conventions and through the presidential election in November,
appearing as well in event sponsorships at the convention sites in Tampa
Bay and Charlotte, and in various digital venues.
The spot is a
whimsical portrayal of a boy and his dog, and the steady growth of a
railroad-served community that springs up while they sleep.
In the
last decade, NS has participated in the location and expansion of more
than 1,000 factories, distribution facilities, and other businesses
along its lines, representing an investment by NS customers of $30
billion and some 46,000 jobs. More here.
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