Wednesday, December 11, 2013
Dublin Officials Say 'You Are a Piece of the Dublin Puzzle'
When your city shares the name with an internationally recognized place brand, it makes the task of marketing and branding your community even more difficult. You can't create or change your name, nor can you protect it from being used by others as consumer brands can. The puzzling part will be how to uniquely distinguish it from it's Ireland namesake AND the other 20 or so Dublins in the US. More here.
Posted by Place Marketing Group at 10:42 AM